The one thing I dislike about the holidays is spam. Everyone is having a sale. Everyone believes that their <insert dumb thing> is what I want for Christmas or need to have purchased for my career success before next year’s rates increase. What I would like this holiday season are continued prayers for my mom, a spam free holiday, and a simple hello. What I don’t want is your dumb thing.
Don’t get me wrong. I get it. I get the sales pitches. I grew up in a sales woman’s household. I know the value of good timing. I know how important the holiday season is to the marketplace.
However, I also know this…The holidays used to be a great time to sell anything. Used to be. Spam, improper email etiquette, more spam, and liars have spoiled it. We’re about fresh done until New Years.
So if you want to make a great impact for your <insert dumb thing>, make it a great thing. Give it value by not being like the other dummies.
Take this time as a good opportunity to connect, to for once this year talk to your clients like their people, find out how your gatekeepers are doing, and give a gift or two of your valuable thing to someone you know who would really needs it, but because of the holidays they just don’t have the money to buy it.
Be a wise man. Give your best.
Photo Courtesy of La Fe’e Crochette