Marketing Tip: If you run a contest and promote it online, make sure you can see the back end of the results of those who enter. You can learn a lot about your contest site visitors by their ISP address. It can help you determine whether your publicist should send you to a specific location for book festivals or instores. It can also help you decide where you need to spend your advertising dollars. It will also tell you the type of operating system the visitor uses. This will help you with the mobile design of your site and so, so, so many things to help you with marketing and sales. Subscribe to Dee’s Goody Mail for more PR & marketing tips .
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