Tuesday, January 20, 2009

Create Platform Building Goals to Reach Your Readers


December Sun by F l e u r.
For Christian Fiction Blog

Shine in 09

Author Linda Leigh Hargrove responds...

My publishing goals are more like platform-building goals. This year I plan to finish my third novel, continue blogging (on three separate sites), and scheduling more speaking engagements.

To keep me on task with my novel, I've contracted with a freelance editor and set a hard and fast date to deliver 'something of substance' to her by.

On my blog 'Reconciling Faith and Race' (17
Seeds.com ) I've set up themes for certain months of the year and I schedule posts ahead of time. I use Google alerts on certain keywords that keep my mind spinning in the right direction. These alerts also help feed me material for the other two (team) blogs for which I write. I use twitter and several ning groups to get the word out. I'm considering setting up lenses on Squidoo.

As for speaking opportunities, I regularly send out press releases to key individuals, churches, and ministries about the more news-worthy things I've blogged about or initiatives I've got going on in the area of biblical racial reconciliation or writing. In the press release I make sure I mention I'm available for speaking engagements. It's taken time but I'm starting to get bookings. My platform is growing. Praise God.


Links:
http://17seeds.com
http://llhargrove.com
http://urbanfaith.com

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